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Forum Post: How politicians plan to talk about OWS - leaked memo

Posted 13 years ago on Dec. 3, 2011, 9:03 a.m. EST by NJawny (14)
This content is user submitted and not an official statement

This memo from Frank Luntz was leaked a few days ago.

http://thinkprogress.org/special/2011/12/01/379365/frank-luntz-occupy-wall-street/

Frank Luntz is probably the most important person in DC when it comes to messaging and framing of the issues. He says politicians should reframe taxing millionaires as "taking money away from hardworking Americans", and to say "pay for performance" instead of "bonus" for bankers etc... Corporations and the rich has used this guy for a wide range of issues to sway public opinion ("death panels"/"death tax").

I believe part of OWS's problem is poor messaging. With all the money the group has raised it may pay to hire someone like this.

5 Comments

5 Comments


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[-] 1 points by JadedCitizen (4277) 13 years ago

Fight fire with fire. We need someone to come up with our own tactical messaging so as not to frighten away potential supporters.

[-] 1 points by tomcat68 (298) 13 years ago

Ohh I want the job :)

I propose: "Hope and Change!" and " Yes We Can!"

Those are vague enough to mean anything or nothing at all so the brainless majority of Americans will eat it up like the neighbors birthday cake with kool-aid.

[-] 1 points by JadedCitizen (4277) 13 years ago

Slogans? I said tactical. Thanks for being dull and unhelpful.

[-] 1 points by tomcat68 (298) 13 years ago

lol, I just had to get that out of my system. a laughter withheld from 2008.

now on to the matter at hand, YES good luck with the tactical messaging

[-] 0 points by Perspective (-243) 13 years ago

Maybe you could buy off some politicians to vote how you want?